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The 2023 Audi Q8 delivers on style and refinement but sacrifices practicality for its coupe-like silhouette. After spending extended time with this five-seater, the Q8 proves itself as a fashion-forward alternative to the three-row Q7—though buyers give up cargo space and rear headroom for that swept roofline[1]. Those prioritizing design and driving engagement over maximum utility will find plenty to appreciate here.
Why This Review Matters
The luxury mid-size SUV segment is crowded with capable options from BMW, Mercedes-Benz, Porsche, and Genesis. The 2023 Q8 occupies a unique position as Audi’s flagship SUV, competing directly with coupe-styled rivals like the BMW X6 and Mercedes-Benz GLE Coupe[1]. With a starting price of $72,800, understanding where the Q8 excels—and where competitors outperform it—can save buyers thousands and prevent buyer’s remorse[2].
Specifications Overview
| Category | 2023 Audi Q8 55 TFSI |
|---|---|
| Engine | 3.0L Turbocharged V6 + 48V Mild Hybrid[3] |
| Horsepower | 335 hp[3] |
| Torque | 369 lb-ft[3] |
| 0-60 mph | 5.7 seconds[3] |
| Fuel Economy | 18 city / 23 highway / 20 combined MPG[3] |
| Drivetrain | quattro AWD (standard)[3] |
| Seating Capacity | 5[3] |
| Cargo Volume | 30.5 cu ft (behind rear seats) / 60.7 cu ft (seats folded)[3] |
| Towing Capacity | 7,700 lbs[3] |
| Curb Weight | 4,960 lbs[3] |
| Dimensions | 196.6″ L × 86.2″ W × 67.2″ H[3] |
The Q8’s mild hybrid system assists the turbocharged V6 during acceleration and enables smoother stop-start functionality[4]. During real-world highway driving, the powertrain transitions seamlessly between electric assist and gasoline power without noticeable interruption.
Design and Practicality
Audi derived the Q8 from the Q7 platform but gave it dramatically different proportions. The roofline slopes aggressively toward the rear, creating visual drama that sets this SUV apart from boxier competitors[1]. At nearly 197 inches long, the Q8 presents substantial road presence without feeling unwieldy in suburban parking lots.
That coupe-inspired styling comes with meaningful trade-offs. Where the Q7 offers three rows and maximum cargo utility, the Q8 limits occupants to five seats[1]. The swept roofline cuts into rear headroom noticeably, though most adults under six feet tall will still fit comfortably. Edmunds testers noted the rear bench can hold three adults in agreeable comfort despite the sloping glass above[1].
Inside, Audi’s craftmanship impresses. High-quality materials cover nearly every surface, with soft-touch leather and precise stitching throughout the cabin[1]. Both front and rear seats deliver genuine all-day comfort—during a 400-mile road trip test, the Q8 proved itself as a capable grand tourer for four adults.
Performance and Efficiency
Under the hood sits a turbocharged 3.0-liter V6 producing 335 horsepower and 369 lb-ft of torque, paired with a 48-volt mild hybrid system[4]. Working through an eight-speed automatic and Audi’s quattro all-wheel-drive system, the powertrain moves nearly 5,000 pounds to 60 mph in 5.7 seconds[3]. That’s impressively quick for a vehicle of this size.
The Q8 handles better than its dimensions suggest. Through sweeping corners and tight turns, the suspension keeps body roll in check while maintaining composed behavior[1]. Edmunds reviewers awarded the Q8’s performance a 7.5 out of 10, noting the steering feels accurate and well-tuned in terms of effort[1]. Only in higher-speed cornering does the Q8’s mass become a limiting factor.
One persistent criticism involves throttle response in the default driving mode—reviewers consistently found it sluggish, requiring drivers to select Sport mode for the engine to feel properly responsive[1]. The 7,700-pound towing capacity ranks competitively for the class, and Audi offers a trailer maneuver assist feature that automatically guides the trailer while reversing[1].
Fuel economy numbers won’t impress efficiency-minded shoppers. The EPA rates the Q8 at 18 mpg city, 23 highway, and 20 combined—acceptable for the class but nothing exceptional[3]. Premium fuel is required, adding to operating costs.
Technology and Features
Audi loads the Q8 with standard equipment across its three trim levels: Premium, Premium Plus, and Prestige[1]. Every Q8 includes navigation, smartphone integration, a panoramic moonroof, leather seating, dual power front seats, and rain-sensing wipers[3].
The dual-touchscreen MMI system handles most controls, replacing physical buttons almost entirely. While the displays look modern and respond crisply, Edmunds testers found the system distracting to operate while driving[1]. Simple tasks like adjusting climate settings require looking away from the road—a concern shared by many reviewers.
New for 2023, Remote Park Assist Plus comes standard on the Prestige trim[1]. The voice control system lags behind competitors like Mercedes’ MBUX in terms of functionality, which becomes frustrating when so many controls are buried in the touchscreen interface[1]. Adaptive cruise control remains part of an optional package on midtrim models rather than standard equipment—an irksome omission at this price point[1].
Safety Ratings
The 2023 Q8 earned strong marks from both major safety testing organizations. NHTSA awarded the Q8 an overall 5-star safety rating, with 5 stars for frontal barrier crash, side crash, and combined side barrier and pole ratings[1].
| IIHS Test | 2023 Audi Q8 Rating |
|---|---|
| Small Overlap Front (Driver) | Good[5] |
| Small Overlap Front (Passenger) | Good[5] |
| Moderate Overlap Front | Good[5] |
| Side Impact (Updated Test) | Good[5] |
| Roof Strength | Good (5.00 strength-to-weight ratio)[5] |
| Head Restraints | Good[5] |
| Headlights | Acceptable[5] |
| Front Crash Prevention (Vehicle) | Superior[5] |
| Front Crash Prevention (Pedestrian Day) | Superior[5] |
| Front Crash Prevention (Pedestrian Night) | Advanced[5] |
In IIHS testing, the Q8 avoided collisions at 25 mph with both crossing adults and parallel-moving pedestrians during daytime scenarios[5]. The Q8 earned IIHS Top Safety Pick+ status for 2023, joining seven Audi SUVs recognized that year[6].
Trim Levels and Pricing
| Trim | Key Features | 2023 Starting MSRP |
|---|---|---|
| 55 TFSI Premium | Navigation, panoramic roof, leather, blind-spot monitoring, smartphone integration[3] | $72,800[2] |
| 55 TFSI Premium Plus | Adds: Top-view camera, heated steering wheel, 17-speaker Bang & Olufsen audio, adaptive cruise with lane keeping[1] | ~$77,500[3] |
| 55 TFSI Prestige | Adds: Remote Park Assist Plus, available night vision, pedestrian detection[1][3] | ~$84,000[3] |
Edmunds recommends the Premium Plus trim as the sweet spot in the Q8 lineup[1]. This trim includes front seat ventilation, heated steering wheel, and adaptive cruise control with lane keeping—features that justify the price increase over the base Premium model.
For buyers seeking more performance, Audi offers the SQ8 with a 500-horsepower twin-turbo V8. If electric vehicles interest you, consider the Q8 e-tron] as an alternative in Audi’s lineup.
Ownership Costs
Edmunds estimates the monthly cost to drive the 2023 Q8 at $222[1]. That figure accounts for fuel, insurance, and maintenance but not financing or depreciation. The Q8 comes with a 4-year/50,000-mile basic warranty and 4-year/50,000-mile powertrain warranty—average for the luxury segment[1].
One recall affects certain 2023-2024 Q8 models related to driver’s seat side airbag mounting[1]. Audi dealers will inspect and reinstall the airbag free of charge. Prospective buyers should verify recall completion through the NHTSA website using the vehicle’s VIN.
Independent service options exist for routine maintenance, though complex repairs typically require dealer expertise. The 3.0T engine has demonstrated reasonable durability across the Q7 and Q8 platforms, though long-term reliability data continues to accumulate.
Pros and Cons
Strengths:
- Comes well equipped with many standard features including navigation, leather, and panoramic moonroof, eliminating excessive nickel-and-diming[1]
- Front and rear seats deliver genuine all-day comfort with excellent legroom and toe clearance—tested over 400 highway miles without complaint[1]
- Interior material quality meets expectations at this price point, with soft-touch surfaces and precise assembly throughout the cabin[1]
- Suspension manages both compliance and body control remarkably well, providing sufficiently comfortable ride quality without excessive float[1]
- Impressive 7,700-pound towing capacity with trailer maneuver assist feature for easier backing[1]
Weaknesses:
- Less practical than the related [Q7] due to two-row-only configuration and reduced cargo volume from the sloping roofline[1]
- Touchscreen infotainment demands visual attention that takes eyes off the road—routine climate adjustments require multiple screen taps[1]
- Default driving mode throttle response feels sluggish; Sport mode improves acceleration but increases fuel consumption[1]
- Voice control system lags behind Mercedes MBUX, frustrating given how many functions are touchscreen-dependent[1]
- Adaptive cruise control requires an upgrade package on Premium Plus—should be standard at $77,000+[1]
Final Verdict
The 2023 Audi Q8 succeeds as a style-focused luxury SUV for buyers who don’t need maximum practicality. The combination of a refined cabin, capable powertrain, and striking design justifies the premium over the more utilitarian Q7 for the right shopper. Top Safety Pick+ status and strong crash test performance provide peace of mind.
- Choose the Q8 if: You want Audi’s flagship SUV experience with coupe styling, don’t require a third row, and prioritize interior quality over cargo space.
- Consider alternatives if: You need maximum practicality, prefer physical controls over touchscreens, or want adaptive cruise control standard rather than bundled in a package.
FAQs
Is the 2023 Audi Q8 reliable?
The Q8 shares its platform and powertrain with the proven Q7, which has established a reasonable reliability track record. One recall affects certain 2023 models related to seat-mounted airbags, which dealers will repair free of charge[1]. Audi vehicles generally require more expensive maintenance than mainstream brands, but the 3.0T engine has demonstrated durability across multiple model years.
How does the 2023 Q8 compare to the Q7?
Both SUVs share the same platform and powertrain options, but the Q7 offers three rows of seating and more cargo space due to its conventional SUV roofline. The Q8 sacrifices that third row for a sportier appearance and slightly different proportions[1]. Pricing starts similarly, making the choice primarily about style versus practicality.
What trim level is best for the 2023 Q8?
Edmunds recommends the Premium Plus trim as the optimal balance of features and value[1]. This trim adds front seat ventilation, heated steering wheel, 17-speaker Bang & Olufsen audio, and adaptive cruise control with lane keeping—features that significantly improve the ownership experience over the base Premium model.
What is the fuel economy of the 2023 Q8?
Does the 2023 Q8 have good safety ratings?
References
- Edmunds. (2023). 2023 Audi Q8 Review & Ratings. https://www.edmunds.com/audi/q8/2023/
- Audi Warwick. (2023). 2023 Audi Q8 Review, Specs & Features. https://www.audiwarwick.com/2023-audi-q8-specs-features-model-review-warwick-ri.htm
- Kelley Blue Book. (2023). 2023 Audi Q8 Specs, Features & Options. https://www.kbb.com/audi/q8/2023/specs/
- MotorTrend. (2023). 2023 Audi Q8 Expert Review. https://www.motortrend.com/cars/audi/q8/2023
- IIHS. (2023). 2023 Audi Q8 Safety Ratings. https://www.iihs.org/ratings/vehicle/audi/q8-4-door-suv/2023
- Cars.com. (2023). 7 Audi SUVs Earn IIHS Top Safety Pick Awards. https://www.cars.com/articles/7-audi-suvs-earn-iihs-top-safety-pick-awards-469282/
I am a senior automotive analyst at Autvex. Expert vehicle evaluations, in-depth reviews, and objective analysis helping readers make informed automotive decisions with years of industry experience.
